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Think!Sponsorship connects the sponsorship industry through a broad offering that includes conferences, training, events and our online sponsorship marketplace. We support organisations in maximising their commercial potential through our data, intelligence & consulting services. We are committed to providing affordable information and ideas to all types of organisations looking to develop best practice.

Fundamentals Course

Our Fundamentals Course gives attendees a real grounding in the practical cornerstones of sponsorship best-practice.

The fundamentals course covers the following aspects of sponsorship sales:

  • Defining Sponsorship
  • Sponsorship Case Studies
  • Creating & Delivering a Sponsorship Strategy
  • Asset Management 
  • Pricing
  • Proposal Writing
  • Effective Sales Techniques


2017 & 2018 Dates:

  • 23rd November 2017 (FULLY BOOKED)
  • 1st March 2018
  • 28th June 2018
  • 16th October 2018

Courses will take place at Museum of London, 150 London Wall, London EC2Y 5HN and cost £295.00 +VAT to attend which includes all course documentation and refreshments throughout the day. Registration for our 2018 courses will open shortly. However, if you would like to advance register your place please email  

To book onto a 2017 fundamentals course click here  


Catherine is very informed about the field and it was an interesting cross-section of projects. The networking was great and it was a really informative session

Catherine Sykes, Corporate Development, Victoria & Albert Museum (September 2014)

This was a very good course - particularly the sections relating to pricing and identifying assets

Adam Butler, Research Manager, Manchester United (September 2014)